Web Design That
Works Hard For You


Allan Blackett Headshot

Who Is Allan Blackett?

Just a human obsessed with Web Design.

I'm skilled at designing new websites and turning outdated ones into clean, modern User Interface (UI) designs that not only looks great but also solve real business challenges. With a strong foundation in UX/UI design, WordPress development, and content management, my approach aims to deliver effective solutions.

I’ve worked with companies of all sizes to:

  • Build new websites from the ground up, reflecting their brand business goals.
  • Redesign outdated websites to improve speed, navigation, and User Experience (UX).
  • Manage and update contents to keep it fresh, accurate, and engaging.

What sets my work apart is my ability to connect design with business outcomes-impacting sales, user engagement, and brand perception. From reducing bounce rates to increasing traffic or managing WordPress websites using tools like Divi or Elementor, I focus on delivering measurable results that drive business growth.

Latest Works

Simcoe Web Design

I built Simcoe Web Design to help small businesses that need a modern website without paying a huge upfront cost. Many businesses can’t afford expensive design agencies, so I created a subscription model that makes it easier for them to get started. What I’m most proud of is offering ongoing support without the usual high fees. The result is that my clients now have clean, fast, and professional websites that attract more customers while staying within their budget.

This project was built using HTML, CSS, and JavaScript, with version control managed through GitHub. The website is hosted on Netlify, ensuring fast and reliable deployment.

Gane Financial

Gane Financial approached me to redesign their outdated website, which was suffering from slow loading speeds, an unappealing design, and poor mobile responsiveness. The new website features a modern, a more professional look that reflects their brand, improved performance with faster load times, and a fully mobile-responsive layout to ensure seamless accessibility across all devices.

Built with: HTML, CSS, JavaScript
Version control: GitHub
Hosted on: Netlify

181 Custom Caulking

For 181 Custom Caulking, the goal was to redesign their website to clearly highlight their services and help them manage client information better. I created a simple form system to collect details like emails from different types of clients, making their workflow smoother and more efficient.

Built with: HTML, CSS, JavaScript
Version control: GitHub
Hosted on: Netlify

Dundas Valley

This was a website redesign. The previous website's poor mobile responsiveness hindered user engagement, particularly as more users accessed the site from smartphones and tablets. I revamped the website with a modern responsive design, incorporating vibrant imagery and concise descriptions to effectively highlight all amenities and activities and optimized its layout and functionality across all devices.

CMS: WordPress
Page Builder: Elementor

The Wonderer

The Wonderer needed a fresh and modern website to better connect with its community and showcase its unique lifestyle offerings. I redesigned their site to reflect their vibrant identity, creating a seamless user experience that highlights their services, events, and membership benefits. The new design includes interactive features, clear navigation, and a responsive layout, making it easier for visitors to explore what The Wonderer has to offer and drive membership inquiries.

CMS: WordPress
Page Builder: Elementor

Lamb's Run

Lamb's Run is an e-commerce platform specializing in premium rums, where my structured approach began with market research to understand our audience. I created seamless user journeys through wireframes and prototypes, delivering a modern UX/UI design that reflected the brand's identity.

CMS: Wordpress
Web Server: Nginx

The Drop Collective

The Drop Collective was driven by the mission to establish a vibrant whisky community in Canada, offering the latest news and exclusive whisky releases. The problem was the absence of a dedicated platform to cater to this niche audience. To address this, I created a bespoke website in WordPress, a solution that brought this community to life, providing a hub for enthusiasts to access the latest updates and exclusive releases.

CMS: Wordpress
Web Server: Nginx

My Skills

HTML5

CSS3

Bootstrap

JavaScript

jQuery

Wireframing

Responsive Design

Mobile-First Design

WordPress

Asana

Trello

Content Writing

On-Page SEO

Technical SEO

UX Factors

Google Analytics

Get In Touch